Making Tumbles Famous

Tumbles started out as just another character in Dojo Islands — until it became clear he was stealing scenes. Once that happened, the question shifted from “Who is Tumbles?” to “Where else should Tumbles show up?”

Designed to be expressive and flexible, Tumbles became something closer to a digital puppet. He could react, emote, and exist outside the game in social content without feeling out of place. The goal wasn’t polish it was familiarity. A character people recognize instantly, even mid-scroll.